Branding the State

May Day musing: is it just a coincidence that some of the best literal examples of consistent branding in history come from authoritarian states? Logos, ‘taglines’, key messages, color palettes: name a classic component of brand management, and the worst of the 20th-century dictatorships were on top of it, with clear, consistent, and differentiated communications.

Changing Gears: The Ghosts of Berlin

A special edition of our “Changing Gears” posts: a Sunday bike tour of a forgotten corner of Berlin, along the Mauerweg immortalized by Tilda Swinton in the documentary film The Invisible Frame.

%d bloggers like this: