With deference to Roshi Kapleau’s classic, The Three Pillars of Zen, it occurs to me that many discussions about content keep coming back to three essential pillars. While the ideas are easy, implementing them are not. Let’s talk about what the pillars are, and how to build them to support more effective content storytelling.
My doctoral research at Berkeley was on online discourse strategies across multiple languages. The thesis, straightforward enough, is that the expediency factor is mitigated by the specific contexts of the languages themselves. The morphological and semantic constructs that provide a frame for our communication affect both our spoken and written (of which online is aContinue reading “Online Discourse Strategy, Explained”