Branding the State

May Day musing: is it just a coincidence that some of the best literal examples of consistent branding in history come from authoritarian states? Logos, ‘taglines’, key messages, color palettes: name a classic component of brand management, and the worst of the 20th-century dictatorships were on top of it, with clear, consistent, and differentiated communications.

Take a Ride on the Berlin-Wrocław Railway

The Kulturzug (“Culture Train”) is the only direct connection from Berlin to the Polish city of Wrocław, formerly the German city of Breslau, and one with a formidable history behind it, as the route was one of the very first long-distance rail connections in Europe, going all the way back to 1842. I was luckyContinue reading “Take a Ride on the Berlin-Wrocław Railway”

Algorithm Nation

It turns out that the Computer History Museum in Mountain View was once The Computer Museum in Boston, next to the Children’s Museum on Fort Point Channel (an area I know pretty well from my days at Thomson just down Congress Street). Now it’s just a server’s throw away from Google headquarters, which might explainContinue reading “Algorithm Nation”

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