Sending the Right Message

If the brand is the message, content strategy is how it gets delivered:  the sum total of the activities to enhance the written and spoken expression of a company’s brand. The term ‘content strategy’ is best known in its digital context: the structuring, development, and management of content for websites and digital applications. However, inContinue reading “Sending the Right Message”

A Summer Vacation Home Movie

A seven-minute tour through Berlin, Bavaria, and Alsace, with scenes from France after the 2018 World Cup win–the day after Bastille Day! Enjoy.

%d bloggers like this: